Driving Customer Engagement with Kentico Xperience 13

The client is a retail company specializing in home goods and lifestyle products, generating $35 million in annual revenue. Based in a vibrant urban center, it offers a diverse range of items, including home décor, kitchenware, and outdoor living essentials, targeting young professionals and families. With a focus on exceptional customer experience and sustainability, the company blends an engaging physical showroom with a robust online presence.

Market Size: $35M in the retail industry.

Business Challenge

• The client was facing difficulties in managing and delivering personalized customer experiences across multiple digital platforms.
• Their existing content management system (CMS) lacked the flexibility and scalability needed to engage customers effectively.

Solution

• We implemented Kentico Xperience 13, a comprehensive digital experience platform that integrated the client’s e-commerce, marketing, and content management efforts.
• This solution enabled the client to create personalized and dynamic customer experiences, while also providing real-time analytics for better decision-making.

Outcome

• Improved customer engagement by 30%.
• Increased website traffic by 25%.
• Enhanced marketing campaign effectiveness through personalization.

Conclusion

The implementation of Kentico Xperience 13 allowed the client to drive stronger customer engagement, enhance their online presence, and optimize marketing strategies, setting the stage for continued growth in the retail sector.